Schapelle Corby, the Australian drug smuggler-turned-clockmaker, has once again captured the public's attention with her latest business move. But this time, it's not about the controversial past or the clock-making venture itself, but rather the unexpected rebranding of her business with a rather colorful phrase: 'Out of f..ks'.
Corby's journey into the world of clock-making began in 2020, three years after her return to Australia from Bali, where she served time for drug smuggling. Her epoxy resin art business, which includes clocks, has been a labor of love, but it seems the love is not enough to sustain her financially.
In an interview with PerthNow, Corby revealed that her clocks are more of a hobby than a primary source of income. She wishes she could dedicate more time to her art, but the reality is that she has to work a 'real job' to make ends meet. This has led to a decrease in the time she spends in her studio, and a realization that her prices need to reflect the cost of materials and her time.
Corby's clocks are currently priced at $90 plus GST for the small ones (18cm x 2cm) and $199 plus GST for the regular-sized works (28cm x 2cm). She has been creating these clocks with love for almost five years, but has not increased the prices, despite the rising cost of materials. Now, she is finally putting her prices up, which is a significant move for her business.
The 'Out of f..ks' rebranding is a curious one, and it has sparked curiosity and speculation among the public. Some media reports claimed that Corby is looking to slash prices to boost her income, but she refuted these claims, stating that her prices are not being slashed, but rather increased. The phrase 'Out of f..ks' is a bold and unexpected choice, and it has certainly grabbed attention.
Corby's story is a fascinating one, and it raises questions about the intersection of art, crime, and entrepreneurship. It also highlights the challenges of turning a passion into a sustainable business. From my perspective, the 'Out of f..ks' rebranding is a bold move, and it will be interesting to see how it affects her business and public perception. Personally, I think it's a brave attempt to inject some humor and personality into her brand, and it's a refreshing change from the typical serious and somber approach to branding.
In my opinion, Corby's story is a testament to the power of creativity and the human spirit. It's a reminder that even in the face of adversity and controversy, people can find a way to express themselves and turn their passions into something tangible. What makes this particularly fascinating is the way Corby has navigated the challenges of her past and turned them into a successful business venture. It's a story of resilience, creativity, and the human capacity for transformation.
